E03: The Meal Deal Mindset Cravings, Convenience & Culture

Meal deals aren’t just a quick lunch option—they’re a cultural moment. Host Bilge Terzioğlu, Ph.D. teams up with Quals.AI to explore how Brits experience the iconic meal deal across different retailers, from the premium indulgence of M&S and Waitrose to the dependable value of Tesco, Asda, and Boots. Through real consumer voices, the conversation uncovers what makes a great combo—from crisp and drink choices to price, freshness, and nutrition—and why even the snack says something about who you are. With plenty of flavor, fun, and insight, this episode reveals what’s working, what’s wearing thin, and what meal deals need to stay relevant in a changing world.